Social Media Marketing Agency / Bengaluru
Social that moves categories, not just feeds.
250+
Brands managed
46M+
Organic impressions
10+
Years of craft
12
Platforms covered
LinkedIn, Instagram, YouTube, X. Calendars, creatives, community and paid amplification — all from one senior pod. Brand that gets shared, funnel that gets filled.
Why this matters
Social isn't a publishing calendar. It's the best top-of-funnel asset you'll ever own.
Most brands treat social like an SLA — ‘3 posts a week, 2 reels a month’. It shows. The brands winning category share are the ones treating social as a sharpening stone for the pitch: testing messages, watching what gets shared, then taking those lines straight to the website, deck and sales call.
- 01.Content that tests the pitch — not just reports on the company.
- 02.A calendar tied to business priorities, not to platform quota.
- 03.Community management that sounds like a human, because it is one — senior, trained, on-brand.
- 04.Paid amplification that turns the 5% of posts that take off into pipeline.
What we run
Calendars, creative, community and capital — together.
Each of these pulled apart is a freelancer job. Together, they become a compounding brand engine. That’s why we sell them as one mandate, not four.
01
Strategy & Content Buckets
Audience research, content pillars, narrative arcs, editorial guardrails. A strategy document that drives six months, not six weeks.
02
Monthly Content Calendars
Category-aware, campaign-aware, season-aware calendars delivered a month ahead. Reviewed weekly, shipped weekly. No last-minute chaos.
03
Creative Production
Static posts, carousels, reels, shorts, LinkedIn docs, thought-leadership long-form, podcast clips. All senior-produced, brand-coherent.
04
Founder-Led Content
Ghost-written LinkedIn and X programmes that sound like the founder and compound reach over quarters. Because personal brand is now a B2B moat.
05
Community Management
Comments, DMs, engagement pods, crisis management. On-brand voice, weekday-hours response. Comments section treated like a product surface.
06
Paid Social Amplification
Boosting the top 5% of posts into real campaigns. Connected to the ad account, the landing page and the CRM.
07
Influencer & Creator Partnerships
Vetted creator programmes with brief, brand safety, contracts, deliverables and measurable output. No list-buys, no vanity.
08
Social Listening & Reporting
Monthly reports with pipeline impact, share-of-voice and qualitative theme tracking — not just follower counts.
How we work
From blank feed to compounding brand in 90 days.
First month: strategy and content architecture. Second month: calendar ramp. Third month onwards: optimisation, paid amplification and community building. Monthly business reviews with the founder.
01
Diagnose
Brand voice workshop, audience research, competitive teardown, platform audit. We arrive at three content pillars and one editorial point of view.
02
Design
Monthly calendar, creative templates, community guidelines, paid amplification playbook. All signed off before a single post ships.
03
Ship
Weekly ship, weekly review. Every post tagged against the pillar, the campaign and the business objective. No orphan posts.
04
Compound
What’s working gets amplified — in paid, in sales decks, on the website. What isn’t, gets retired. The feed becomes a live A/B test for the whole brand.
Why FableSquare
Not a content mill. A brand team that lives on the feed.
Senior editorial lead
Every account is led by a senior content strategist with brand or agency background. No batch production behind a graphic design desk.
Creative isn't optional
In-house designers, video editors and motion artists — not freelancers bolted on. Quality shows in the feed, and it compounds.
B2B depth
About 60% of our social work is B2B. We know the LinkedIn playbook, the deal cycle context and the difference between reach and revenue.
Founder-led programmes
We ghost-write for founders and exec teams — sounds like them, reads like them, compounds for them.
Paid + organic, one team
The content team talks to the ads team. Every day. It’s why the best posts become the best ads — and the other way around.
Honest reporting
We report on pipeline, qualitative theme tracking and SOV. Follower counts and engagement rate live below the fold.
FAQ
Asked and answered.
Questions that tend to come up in the first discovery call. If yours isn’t here, just ask.
Which platforms do you cover?
Ranges depend on scope and ambition. Tell us about your project on a 30-minute call and we will send a tailored proposal within one working day.
Do you create content, or just schedule?
We create. In-house designers, video editors, and writers. Scheduling is the last step, not the product.
What about founder-led content?
One of our most popular mandates. We ghost-write 4–12 posts a month for the founder or exec team, co-create video, and handle comment sections.
How much does it cost?
Social mandates start at ₹2L/month for single-platform focus and range to ₹10L/month for multi-platform, multi-format, founder-led programmes with paid amplification.
Will you sound like us?
We do a two-week voice onboarding — interviews, example posts, banned phrases, approval loop for the first month. After that, autopilot with review.
Do you handle crisis comms?
Yes. 24-hour on-call for existing retainer clients, with a senior comms lead and an escalation playbook agreed with your legal team in advance.
Let’s build
Stop posting for posting's sake.
Thirty minutes with a senior strategist. We’ll tell you which 60% of your current calendar to retire, and what to replace it with. Your feed will thank you.
fablesquare
A senior studio for brand, web, SEO and growth. Working with ambitious teams from Bengaluru, since 2016.